Szent András Fogadó marketingkoncepció tevékenységének a feltérképezése

My thesis is about the complete presentation of the Szent András Inn, the Inn's location in the territory and its sales strategy. With my thesis I would like to introduce the activities of the Inn and the tasks it has. In addition, the external environment of the organization, from which we get...

Full description

Saved in:
Bibliographic Details
Main Author: Szabó Diána (Thesis advisor)
Format: Manuscript essay
Language:Hungarian
Published: 2019
Tags: Add Tag
No Tags, Be the first to tag this record!
LEADER 01307nta a2200157 i 4500
001 dipl5458
005 20190527205753.0
008 190527s2019 hu om 0|| hun d
040 |a Soproni Egyetem Diplomamunka Repozitórium  |b hun 
100 1 |a Szabó Diána 
245 1 0 |a Szent András Fogadó marketingkoncepció tevékenységének a feltérképezése   |h [elektronikus dokumentum] /  |c Diána Szabó 
246 1 0 |a Presentation about the activity of the marketing concept of the Szent András INN  |h [elektronikus dokumentum] 
260 |c 2019 
520 3 |a My thesis is about the complete presentation of the Szent András Inn, the Inn's location in the territory and its sales strategy. With my thesis I would like to introduce the activities of the Inn and the tasks it has. In addition, the external environment of the organization, from which we get a picture of travel habits, is of course also presented in the internal environment. In the course of my thesis I also examined the marketing tools used by the organization to boost the region, the strengths and dangers we have to face in the Fertő region. The reason I chose this topic was because tourism marketing was the closest to me during my studies. 
700 1 |a Szabó Diána  |e ths 
856 4 0 |u http://diploma.uni-sopron.hu/5458/1/KFON-19_32.pdf  |z Dokumentum-elérés